
Anthropic Donates MCP to Linux Foundation: What Retailers Must Know Now
TL;DR: On December 9, 2025, Anthropic donated the Model Context Protocol (MCP) to the Linux Foundation's new Agentic AI Foundation—a watershed moment for retail. With 10,000+ MCP servers active, 97 million monthly SDK downloads, and platinum backing from Amazon, Google, Microsoft, and OpenAI, MCP just became the neutral infrastructure layer for AI commerce. Retailers integrating now gain first-mover advantage as AI agents increasingly control product discovery and purchasing. What Just Happene

Instacart's ChatGPT Launch: How MCP+ACP Power the First Embedded Grocery Checkout
TL;DR: On December 8, 2025, Instacart became the first grocery company to let you go from "help me plan dinner" to checkout—all inside ChatGPT. No app switching. No cart abandonment. Just 1,800+ retailers and 2 billion products available in a single conversation, powered by the Model Context Protocol (MCP) for app integration and the Agentic Commerce Protocol (ACP) for checkout. For retailers still debating strategy, this is the clearest signal yet: the window is closing. What Makes the Instac

Visa, Mastercard, and PayPal's Q4 2025 Moves Into Agentic Commerce: What Retailers Must Know
On September 29, 2025, Mastercard completed the first live agentic payment transaction. Not a pilot. Not a simulation. An actual AI agent purchased a product using a tokenized credential, fundamentally changing what's possible in commerce. Two weeks later, Visa launched its Trusted Agent Protocol on GitHub. PayPal, meanwhile, partnered with three different AI platforms in three months. The payment networks aren't waiting for agentic commerce to arrive. They're building it. TL;DR: Visa, Masterca

Etsy's Million-Seller AI Bet: How the Craft Marketplace Became an Instant Checkout Pioneer
TL;DR: Etsy became the first major marketplace to enable ChatGPT Instant Checkout for all U.S. sellers in September 2025, putting over 5 million creative entrepreneurs at the forefront of agentic commerce. With 20% of referral traffic already coming from ChatGPT, Etsy's early-mover advantage could reshape how consumers discover handmade and unique products. When OpenAI flipped the switch on ChatGPT Instant Checkout in September 2025, Etsy sellers across America became overnight pioneers in a co

How SKIMS and Vuori Are Preparing for AI-First Shopping
When OpenAI announced ChatGPT Instant Checkout would expand to 1M+ Shopify merchants, several brands stood out among the named partners: SKIMS, Vuori, and Glossier. These digitally-native brands are positioning themselves at the front of a wave that saw 805% year-over-year growth in AI-driven traffic on Black Friday 2025. TL;DR: SKIMS, Vuori, and Glossier are among the first digitally-native brands to go live with ChatGPT Instant Checkout via Shopify's partnership with OpenAI. With AI agent tra

Salesforce Confirms AI Agents Hit 20% of Cyber Week Orders—The Tipping Point Has Arrived
Salesforce released its official Cyber Week 2025 data on December 5, and the numbers are staggering: AI agents influenced $67 billion in global sales, representing 20% of all orders. This is no longer a pilot program or a future trend. Agentic commerce has arrived at scale. TL;DR: Salesforce data confirms AI agents drove $67 billion in Cyber Week sales (20% of all orders). Retailers with AI agents saw 7x higher sales growth (13% vs 2%) compared to those without. The era of optional AI adoption
The Complete Guide to AI Commerce for Fashion and Lifestyle Retailers
Fashion retail is entering a new era. AI agent traffic surged 805% year-over-year on Black Friday 2025, and $67 billion in Cyber Week sales were influenced by AI agents. For fashion and lifestyle brands, the question is no longer whether to prepare for AI-first shopping, but how quickly you can adapt. TL;DR: AI agents now influence 20% of all e-commerce orders. Fashion leaders like SKIMS, Glossier, and Vuori are already live on ChatGPT Instant Checkout. Retailers must choose between ACP and AP2